New Balance

The 204L

Reach cruising altitude.

Waving a melancholic goodbye to those never-ending hot nights and sun-drenched mornings, as the summer fades into a misty dawn, mornings get earlier, and your day begins even sooner. It’s that time of the year that begs for us to catch up, run around, and celebrate finding warm, cosy refuge when we can. Racing around the city demands practicality, but you still want to be caught out in style, right?

Enter the 204L. A soft girl spin on your dad’s sneakers. Suede overlays meet slim soles dressed in a casually muted pastel colour palette. The new low-profile sneaker is chicly understated, perfect for suiting every event the day may throw at you. No matter if you are going on a chill matcha run around the corner, or killing it on the treadmill, the 204L’s versatility comes without compromise.

Spanish pop princess Rosalía cosigned the shoe earlier this summer. Styled in screen-printed graphics and a distinctive Y2K-inspired outsole, you can let the 204L hitch a ride with you wherever the breeze blows you. Taking inspiration from 70s and early 2000s silhouettes, the active shoe is reimagined for the lifestyles of today. Proving that you don’t have to be at the gym or on the race track to deserve footwear that fits your needs. No more getting your heels stuck in muddy grass, or pulling up to the function with stormy wet socks.