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Another day, another ASICS must-have


A long-term relationship like no other, Stockholm brand SNS and our beloved ASICS have been thriving since day one. Continuing this love affair, they have just released their latest collab of the OG NOVABLAST . As lifestyle, performance, comfortability and overall sexiness join together, the SNS designers have made a running shoe designed for every occasion. The lightweight shoe is breathable, fresh and uses the latest ASICS technology: FLYTEFOAM BLAST . Coming in a cosy pink blush, the shoe certainly fits every look for every day. For this campaign SNS has teamed up with LA-based stylist Veneda Carter has modelled, styled and created a beautiful campaign surrounding the ethos of creativity.

The sneaker is now available at SNS and selected retailers!

Words by Grace Powell