Embrace the night (and day) in the Filling Pieces flagship store with BACARDÍ this ADE
Nestled in the heart of Amsterdam, a unique collaboration has blossomed between renowned rum brand BACARDÍ, and streetwear label Filling Pieces. Their partnership comes with a capsule clothing collection inspired by the spirit of Amsterdam Dance Event, an occasion that encourages individuals to embrace their genuine selves, with a simple message: ‘Do What Moves You.’ This ethos harmonises seamlessly with Filling Pieces’ long-standing values of independence, creativity, and celebrating our shared differences.
The BACARDÍ X Filling Pieces ten-piece capsule collection includes outerwear, hoodies, T-shirts, cardigan sweaters, shirts, and Filling Pieces’ signature dance-ready trainers. The collection embodies sleek designs, vibrant colour-blocked graphics, and the practicality synonymous with Filling Pieces (and needed during ADE)!
As fans of both BACARDÍ and Filling Pieces, we are excited to witness this collaboration where the designs effortlessly blend sleekness and practicality, set to enhance the ADE experience. Whether it’s the oversized hoodies adorned with the iconic BACARDÍ bat or the unique take on classic knitwear, there is an unmistakable commitment to quality that resonates with our detail-oriented sensibilities. Our shining star? A leather and embroidered boxy-fit jacket that we hear will be a fight to get a hold of!
The collection is set to launch on October 18th and will be available online. However, for those after an authentic BACARDÍ experience, we recommend a visit to the transformed Filling Pieces flagship store from October 19th. The store-turned-venue will serve as a hub for music, connection, and expertly mixed BACARDÍ cocktails with a speakeasy bar-like ambience. Showcasing the brands’ ability to unite people through the universal language of music, get ready for a blend of styles that resonates with the vibrant essence of Amsterdam.
In the store, an exceptional lineup of DJs, such as Jarreau Vandal, CinCity, Philou Louzolo, and Patrick Mason, will be performing, offering a fusion that promises a distinctive sonic experience. As the music flows, expect the familiar and celebratory atmosphere that BACARDÍ is known for; a memorable and engaging sensory journey for all in attendance.
The BACARDÍ x Filling Pieces ADE event will run from October 19th to October 22nd (with free admission). The Filling Pieces flagship store will welcome visitors daily starting at 11 a.m. However, if you plan to visit after 6 p.m. make sure to register via the RSVP link shared each morning at 11:00 a.m. on Filling Pieces’ Instagram Story!