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Boss x Russell Athletic

Never change a winning team!

Get your soda and popcorn ready! Boss has teamed up with Russell Athletic to create a capsule athleisure collection. Throwing it back to the 90s, reliving it through old-school hip hop and pure American basketball, this collaboration is unstoppable! Part of the winning team are nobody less than Bella Hadid, Ashley Graham, Winnie Harlow and Mina El Hammani. The superstars celebrate their victory on the court and locker-rooms by partying and dancing to Skee-Lo’s I Wish (a true classic!). Tossing the baby pink BOSS basketball around, the stars show off the new tracksuits, trousers, knitwear, blazers and tank tops. 

Time to mix and match! For the Pre-Fall 2021 collection, Boss and Russell Athletic dove into the archives and gave their classic color schemes and construction techniques a fresh, contemporary twist! A big chunk of the athleisure wear consists of complementary unisex items, ranging from refined tapered pants to relaxed-fit sweatpants and from vintage side stripes to 90s loose cuts. Rewatch the match down below!


Get your game on and show off your skills for the #BOSSxRusselAthletic TikTok challenge (you will get to compete with nobody less than NBA star Dennis Schröder)!

Get your hot new athleisure wear here!

Words by Brechtje Polman