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Gucci goes into space (and beyond)

The Fall/Winter 2022 collection speaks to the work of Stanley Kubrick

There are very few brands that can match the momentousness of the iconic works of Stanley Kubrick. But in showcasing their F/W ’22 collection, Gucci has done just that. The collection — which also features the much-loved Adidas collab — is loud, lary and straight out of a movie, making the moss-green frills and deep purple beret’s a perfect match to the scenes of The Shining,  A Space Odyssey, Eyes Wide Shut and more. This is a love letter to cinema and the intoxicating world curations of Kubrick, where each piece plays a role in creating a new character and a new narrative. One of our favourite moments of this entire campaign is the reenactment of a scene in Barry Lydon, where a model can be seen wearing the cream Gucci X Adidas gown, rocking a black lip unfazed amongst all the pompous.

Much respect to Alessandro Michele for conceptualising this campaign and bringing back to light the playfulness of fashion.




Images courtesy of Gucci

Words by Grace Powell