PUMA’s latest launch graces Mokum Vintage

PUMA’s H-Street is finally coming to Amsterdam! Earlier this spring, PUMA H-Street OG launched in Seoul, garnering attention from the big and small alike. We all watched the BLACKPINK K-pop singer Rosé wear the sneakers, eagerly awaiting our turns to be adorned with the same pair. Our wait has now come to a jubilant end, and we are being duly rewarded as PUMA is bringing the launch party to Mokum Vintage in Amsterdam. The event opens its doors on June 27th and is RSVP only – so be quick if you want a firsthand sneak peek at the latest release!

Known for their curated mix of streetwear and designer vintage, Mokum Vintage brings its signature perspective to the launch of the PUMA H-Street. To celebrate the occasion, they’ve sourced unique vintage PUMA T-shirts, outerwear, and accessories from around the globe — now ready at our fingertips. These handpicked pieces are meant to reflect the interplay between past and present embodied by the H-street. This launch is part of Future Archive, a culture-driven series reimagining archival design in contemporary settings, using innovation as a springboard to propel design into the future and beyond.

Electrifying, sizzling, and fashionably timeless, the H-street collection is truly a reinvention of the 2000s running spike, the PUMA Harambee, and street fashion in its full glory. So take a peep, relish in the heights of urban footwear, and maybe even dip your toe in one of the pairs. The low-profile shoe features a lightweight upper mesh with retro detailing, not to mention a T-shaped shoe box and a sleek silhouette. PUMA leans back on its past legacy of race-ready, athletic, and track-inspired shapes in this collection. Their colorways? Flashy green, electrifying blue, and hot, hot red. For those who prefer a mute but distinct palette, an inky black option is also available. 

This event is not without some beats brought to you by none other than DJ’s Romy, Alain, and Pantone Papi (MALA). You can cop the sneaker the very day after, on June 28th at PUMA.COM , and also available at Ansh46, Baskets, De Bijenkorf, Calico Club, Four, Oquium, Sneaker District. For our Belgian friends, you can find the sneakers at Avenue or Ultimate.

RSVP here and don’t miss out on the hottest drop of the season!