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The freshest spot for fashion in town

Weekday invites you to their second Amsterdam shop opening.

It can be hard to find fashion, which makes your heart flutter faster all the while not demolishing your pocket. Not to mention the level of sustainability that most fashion stores are lacking. That’s why, when we’re in need of a style that’s simple but unique, with pieces that form a key base of every artistic soul’s wardrobe, we head to Weekday.

Opening its doors back in 2002, Weekday’s collections have always revolved around youth culture and street style. Starting off quite small but establishing themselves as a staple fashion and denim brand, Weekday has spread out their creative and urban vibe to 90 markets worldwide, has opened stores in 13 countries and has included selected items of external collections into their own. The brand’s incentives revolve around embracing yourself truly and not shying away from showing that self. Just as important as their motto is the way they (strive to) create their clothing. Weekday’s collections are 73% made out of recycled or sustainably sourced materials. And what’s more, the brand is dedicated to continuing the full-on process towards a better tomorrow.

After opening their first store in the Netherlands seven years ago, Weekday will be launching their fifth one in the country and the second one in Amsterdam on November 15. The new store does not spare any space with its 241 sq meters at Gerard Doustraat 69, and its architecture melts into the creative breath of the city, consisting out of upcycled materials inspired by Amsterdam’s urban city style. The dynamics of the used materials expresses the creativity that is found at the base of the brand. And to top it all, the store will house a print studio for weekly Zeitgeist t-shirts—a project wherein Weekday reflects and creates upon current events around the world.

As a celebration of the opening Weekday will grant (along with other treats) 40% off to the first 50 customers and a 20% discount to all who sign up for the newsletter. Honestly, nothing to hold you back.

Weekday Opening

12:00—18:30, November 15

Gerard Doustraat 69, Amsterdam


Words by Glamcult


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