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The New Originals SS21

A forecast for the future…

It’s about time we’d all hop on a trip to the future, and The New Originals will be the astronauts sending us into space! For their SS21 editorial, the team behind the Amsterdam-based streetwear brand was inspired by sci-fi movie classics such as Ridley Scott’s┬áBlade Runner (1982) and Stanley Kubrick’s trippy 2001: A Space Oddessey (1968). Photographer Kwabena Sekyi elevated the space and clothes into a fictional futuristic setting with intense cool blue and brewing warm orange lights. Highlighted are TNO’s dots-on-dots (a cheeky wink towards the brand’s logo) jacket in creme and powder blue long sleeve tee, but many more hoodies, sweatpants, V-neck polo’s, messenger bags and square spencers remain yet to be discovered on their website.

Discover the collection here!

Words by Brechtje Polman